The variables of interest were youth, abstinence, partner reduction, and condom use. The second paper compared results from a quantitative content analysis of HIV/AIDS in the Daily Nation from 1989, 1993, 1998, and 2003 with epidemiological data from Kenya Demographic and Health Surveys (KDHS) for the same years. The substantial increase in coverage of politics raises questions about whether this increase led to reductions in other health promotion related topics such as behavior change. Increases in letters to the editor and items with a focus on Kenya indicate positive changes from a health promotion perspective. Results showed statistically significant changes in type of item, geographical focus on Kenya, and coverage of politics after 1999.

A quantitative content analysis was conducted and the variables of interest were clipping type, politics, stigma, behavior change, and geographical focus.

The first paper examined whether, and if so, how Daily Nation coverage of HIV/AIDS changed after the 1999 declaration by President Moi of AIDS as a national emergency. The purpose of this three-paper dissertation was to analyze Daily Nation newspaper coverage of HIV/AIDS from 1989-2003 to inform future health promotion and HIV prevention efforts in Kenya.

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